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 Don't put your reputation or logo at tips of your ad. Nor should they be larger in size than the headline. If your main headline commands attention, people will grab a magnification device . to find your company name and contact info if they've got to.
 Look at their previous work. You may be dealing having a freelance company, it is critical that you check their past results. Check the websites of their previous clients and evaluate them for personal self. That way, you would be which can determine that does the best work.
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